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Why Startups Need to Verify Accredited Investors

Startup Talk · January 21, 2025

Why Startups Need to Verify Accredited Investors In this episode of Startup Talk, Craig, The Startup Coach, sits down with Alex Morsink, Managing Director of Equivesto, to discuss the critical importance of ensuring that startups verify accredited investors during the capital-raising process. This insightful conversation highlights the regulatory challenges, the role of platforms like Equivesto, […]

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Why Startups Need to Verify Accredited Investors

Why Startups Need to Verify Accredited Investors

In this episode of Startup Talk, Craig, The Startup Coach, sits down with Alex Morsink, Managing Director of Equivesto, to discuss the critical importance of ensuring that startups verify accredited investors during the capital-raising process. This insightful conversation highlights the regulatory challenges, the role of platforms like Equivesto, and why startups cannot overlook investor verification.

Key Takeaways:

  • Understanding Accredited Investors: Alex defines accredited investors and outlines the financial criteria they must meet, such as annual income thresholds and net asset requirements.
  • Regulatory Compliance and Risks: Learn why simply having investors sign risk declarations isn’t enough. Alex shares how startups are legally required to collect personal financial documents to verify investor accreditation.
  • Equivesto’s Verification Process: Discover how Equivesto supports startups by handling investor verification as a licensed private securities dealer, ensuring compliance with Canadian securities regulations.
  • Risks of Non-Compliance: Alex emphasizes the potential consequences for startups that fail to verify accredited investors, including liability to repay investments if disputes arise.

Key Moments:

  • [02:15] What does it mean to be an accredited investor?
  • [07:45] Why startups need to verify accredited investors’ financial documentation.
  • [12:30] Equivesto’s role in simplifying the verification process for startups.
  • [18:10] Real-world regulatory risks for startups that skip verification.

Featured Guest:

Alex Morsink
Managing Director, Equivesto
LinkedIn
Twitter

About Equivesto:

Equivesto is an equity crowdfunding platform licensed as a private securities dealer in Canada. It provides startups and investors with a secure and compliant environment to connect, raise capital, and invest.

Connect with the Host:

Craig, The Startup Coach

Listen to the Full Episode:

Don’t miss this essential conversation for startups navigating the fundraising landscape. Stream Episode 187 now on Startup Talk Podcast.

This episode is a must-listen for entrepreneurs looking to ensure regulatory compliance and avoid potential pitfalls in their fundraising efforts.

Additional Links
• Silicon Scoop Podcast – Stay Informed, Stay Ahead!
• Futuretech Podcast – Explore more episodes and stay updated with the latest in technology and innovation.
• Startup Talk Podcast – https://torontostarts.com/startup-talk-toronto-startup-podcast/
• Who Are These Startups Podcast
• Startup Investor Drinks – Join the community and connect with fellow startup enthusiasts and investors.
• TorontoStarts Startup and Entrepreneur Community – Become a part of Toronto’s thriving startup ecosystem.
• Workhaus – Discover flexible workspace solutions for your business needs.
• Work with The Startup Coach – Get expert guidance and mentorship for your startup journey.
• Reach out to Jon Irwin on LinkedIn – Connect with our co-host and technology expert.

Ontario Startup Ecosystem Links

• Ontario’s Startup Ecosystem
• Startup Funding in Ontario
• Angel Investors in Ontario
• Ontario Incubators and Accelerators
• Venture Capital in Ontario: Top Firms, Sectors, and Funding Strategies
• Government Grants for Ontario Startups
• Ontario’s Startup Success Stories
• Ontario Centre of Innovation (OCI)
• Bank Loans and Financing for Startups in Ontario
• Research and Development Tax Credits in Ontario
• Government Loans and Financing for Startups in Ontario
• Equity Crowdfunding for Ontario Startups
• Toronto Entrepreneurs Resources
• Toronto’s Food and Beverage Entrepreneurs: Trends, Challenges, and Success Stories
• SEO Strategies for Toronto Entrepreneurs: Enhance Your Online Visibility
• Social Impact for Toronto Entrepreneurs: Starting and Running a Socially Responsible Business
• Toronto Arts and Media Entrepreneurs: Inspiring Profiles and Insights for Creative Success
• Exploring Toronto Green Tech Entrepreneurs: Innovators and Leaders in Sustainability
• Building a Team for Toronto Entrepreneurs: Strategies for Success
• A Guide for Toronto Food and Beverage Entrepreneurs
• Toronto Fashion and Retail Entrepreneurs: Trends, Opportunities, and Success Stories

Episode transcript

Read the full transcript

Speaker 0: you were saying that there is some regulatory information around the startup's burden on getting funding that maybe, people didn't really understand before. did you wanna clarify that?

Speaker 1: yeah. certainly. so just to add a bit further clarity

Speaker 0: thank you.

Speaker 1: my company is licensed as a private securities dealer. so we operate in the capital raising space, which is regulated by the ontario securities commission in ontario. every province in canada has its own regulatory body that regulates securities. so even though you as a start up might not be in a regulated industry, you know, you might not have to get approval for whatever your product is from a regulator, by being a private company and going out and raising capital from investors, operating in a regulated space, which is the buying and selling of investments. so the regulated space covers all companies, both public companies on the stock market and private companies. so private companies still do have regulations they have to follow when having investors come on and actually invest in the company. or not the change, but the clarification that i was mentioning to craig is as a start up, you're going out, you're able to raise capital from accredited investors, also called angel investors, and, of course, from friends and family. and when you're raising capital from those individuals, there's some additional forms that they have to sign. there's certain forms for friends and family, certain risk disclosures for them, and, of course, there's certain risk disclosures for the angel investors. and your legal counsel will often help you prepare that. of course, if you're working, with equinvesto, we include all of the required documentation inside our investment portal. the piece of important information is, typically, startups will just have the investors sign that sort of accredited investor risk declaration and use that document as proof that the angel investor is actually accredited. and equivesto as a platform, we actually go a couple steps further than that. so when an angel investor or credit investor is coming on our platform, we're actually getting the personal financial documents from that individual to verify them as accredited. that's sort of t fours, cra notice of assessment from the income perspective, or bank statements or other things like that from the assets perspective to qualify them as accredited. and just as a recap, accredited investor is two hundred thousand in annual income or three hundred thousand combined with a spouse or over one million dollars in net financial assets excluding real estate or over one, five million dollars, excuse me, in net worth, which would include real estate. so that's the definition of accredited. all angel investors have to be accredited, of course, and those are the investors that you can take on. so we as a platform have been verifying that, but most startups don't verify that. right? they just get them to sign the right forms, and they take the funding in. and i was able to confirm with the ontario securities commission. actually, just last week, i was speaking to them in person. they confirmed that it is on the startups or the startups legal counsel to actually collect those same personal financial documents from their investors to verify that. so right when you're going out to that person saying, please, please, you know, invest fifty thousand dollars in my business, give me that fifty thousand dollar check. you then have to turn around and say, oh, you know what? to actually take that check from you, you also have to show me your personal bank statements. and i know for a lot of companies that is not something that they've been doing, and that's something that creates a lot of awkwardness potentially in the relationship. the challenge being, if you're not collecting those materials, there is a chance, however slight, that if the investor decided that they didn't like the investment they made and they wanted their money back, they could go to the regulators and complain that you didn't verify that they were actually accredited, and so the investment wasn't suitable for them. and then you as the company, however long it's been, even if it's been two, three years down the line, you would be liable to repay their full investment amount. so that's something that i recently confirmed with the regulators. bit of a change from the way the inter industry's been sort of operating up up to this point. but that's something that ecovesto already does in our process. we're already collecting and verifying those things as a licensed third party, and we do that as a service for companies. so it is something that we already do as a business, but was certainly something that, a lot of companies don't realize is required for them to do themselves when going out and raising funds from, angel investors.

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