Editorial
Articles
Founder stories, playbooks and ecosystem reporting. Archive pieces keep their original published URLs.

September 5, 2020
Startup Face Off Round 1
TorontoStarts presents Startup Face Off – Round 1 This lively and interactive session has our panelists discussing entrepreneur and startup topics of the day. They Face Off against each other on 8 topics and this group rarely agrees and things will get heated! Get different points of view from mentors working with startups everyday. Marcus […]
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August 28, 2020
Finding and Validating Your Startup Idea with Dr. Sean Wise
TorontoStarts and 100 Steps 2 Startup Present “Finding and Validating Your Startup Idea” with Dr. Sean Wise Dr. Sean Wise has seen over 30,000 ventures pitched including his years working with Dragon’s Den and Shark Tank and he takes us through the process of finding and validating your startup idea utilizing hypothesis-driven entrepreneurship. Answering questions […]
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August 27, 2020
Startup Marketing Masters SWOT Analysis with Scott Binnie
TorontoStarts and Zuzubuzz Digital present “Marketing Maters Series: SWOT Analysis” with Scott Binnie SWOT Analysis assumes that strengths and weaknesses are frequently internally-related, while opportunities and threats commonly focus are due to the external environment. In competitor analysis, marketers build detailed profiles of each competitor in the market, focusing especially on their relative competitive strengths […]
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August 26, 2020
The Startup Visa Program with Visto.AI
TorontoStarts and Visto.ai presents “The Startup Visa Program” with Joshua Schachnow Josh takes us through the details of the Startup Visa Program. The how, what, and when to apply. Does it apply to you and your prerequisites Joshua and the Startup Coach talk about the startup visa program, getting your letter of support, accelerator acceptance […]
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August 25, 2020
Raising Capital: VC and Angel Investors vs Equity Crowdfunding
TorontoStarts and Equivesto present “Raising Capital Equity Crowdfunding VS VC and Angel Investors!” with Alex Morsink. In this session we talk about the difference in raising capital with equity crowdfunding vs VC or Angel Investors? What is the difference in the work? Ownership? Control? All this and more is covered. Raising capital for their startup […]
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August 24, 2020
Idea Validation: The Basics With The Startup Coach
In Idea Validation: The Basics the Startup Coach live as he goes through the tools, templates, and techniques to validate your business idea. Different techniques and tools will be covered each session. The Startup Coach has helped hundreds of startups launch and scale their businesses. Drawing on years of experience seeing what works and what […]
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August 23, 2020
Startup Marketing Masters The 4P Marketing Mix with Trevor Shorte
TorontoStarts and SongBird Marketing Communications “Marketing Maters Series: The 4P Marketing Mix” with Trevor Shorte Trevor takes us through the 4Ps of marketing as a model for enhancing the components of your “marketing mix” – the way in which you take a new product or service to market. It helps you to define your marketing […]
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August 21, 2020
Building Your Business Community and Network with Alex Morsink
TorontoStarts and Equivesto present “How Do I Build My Community and Network?” with Equivesto. In this session we talk about building your community and network around your business. Whether you are trying to build a network related to an equity crowdfunding project or building a community of super loyal customers. all the things you need […]
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August 20, 2020
Startup Talk Live with PAQT The Agreement Platform
Join us for Startup Talk Toronto’s Startup Podcast recording live with The Startup Coach as he talks to Anatolii Shkliaruk of Paqt – The Agreement Platform. Talking about his entrepreneurship journey, from childhood to following his passion and why a legal chatbot platform is the future. Find Past Videos here Startup Launch Online Series Register for […]
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August 19, 2020
Blogging For Business with Candace Huntly
TorontoStarts and SongBird Marketing Communications presents “Blogging For Business” with Founding Partner Candace Huntly Why Blogging is it important regardless of industry How to build a strategy for Blogging How to stay on track How to get over your fear of writing blogs Join Candace and The Startup Coach for this interactive session recorded liveFind […]
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August 18, 2020
What Happens After a Successful Equity Crowdfunding Round with Equivesto
TorontoStarts and Equivesto present “What Happens After a Successful Equity Crowdfunding Round?” with Equivesto. In this session we talk about what happens after your raise? Who is responsible for what? What happens to all the new shareholders? How and when do you receive the funds? and more watch this session recorded live. Raising capital […]
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August 17, 2020
Finding Your Target Customers with Facebook Advertising with Andrea Smith
TorontoStarts and Get Social presents Finding Your Target Customers with Facebook Advertising with Andrea Smith. Andrea Smith is back with the third in her series on Facebook advertising. In this startup video on Finding your target customers Andrea takes us through some tools to map your customer personas to a Facebook audience, do customer research, […]
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August 13, 2020
Brand Positioning for Sales and Marketing Success with Mark Evans
TorontoStarts presents “Brand Positioning: How to position your brand for marketing and sales success” with Mark Evans. A look at the how to of brand positioning, where your brand should be posistioned. What it means and why it is crucial for marketing and sales success.Mark Evans is the principal with ME Consulting, which helps fast-growing […]
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August 13, 2020
Startup Talk Live with Bavneet Arora of J Wetter Scarves
Startup Talk Toronto’s Startup Podcast recorded live with The Startup Coach as he talks to Bavneet Arora , CEO of J. Wetter Scarves. Talking about her entrepreneurship journey, from childhood to following her passion into fashion and specifically cruelty free and Vegan Scarves. Equivesto connects innovative, driven, inspired Canadian businesses with the capital they need […]
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August 9, 2020
How to Prepare for Equity Crowdfunding with Alex Morsink
TorontoStarts and Equivesto present “How to Prepare to Equity Crowdfund” with Equivesto. In this session we talk about all the things you need to do before you launch an equity crowdfunding campaign all the legal and accounting documents as well the steps leading up to launch. Raising capital for their startup is the number one […]
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August 9, 2020
Breaking Through The Noise Getting PR in a New World with Candace Huntly
TorontoStarts and SongBird Marketing Communications presents “Breaking Through The Noise: PR in a New World” with Candace Huntly There is a lot going on on the world right now and we are competing online for the attention and engagement of our customers. How do you break through in this ever more digital world with right […]
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August 4, 2020
Startup Talk Live with ego Next Generation Ride Sharing
Startup Talk recorded live with The Startup Coach as he talks to Nabeel El Khafif, CEO of EGO The Next Generation of Ride Sharing. Talking about his entrepreneurship journey, from childhood to competing with giants like UBER. Visit ego’s website rideego.com and download the app to experience the next generation of ride sharing and support […]
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August 4, 2020
Canadian Immigration Law with Joshua Schachnow
TorontoStarts and Visto presents “Canadian Immigration Law” with Joshua Schachnow Joshua and the Startup Coach talk about the current immigration situation and the ins and outs of the different visa programs. Josh Schachnow, B.Com., J.D. (Western), is a Toronto-based immigration lawyer and CEO of Visto.ai, a free platform that helps skilled workers and international students […]
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August 2, 2020
Successful Equity Crowdfunding with Equivesto
TorontoStarts and Equivesto present “Successful Equity Crowdfunding” with Alex Morsink. In this session Alex shows us How to have a successful Equity Crowdfunding campaign. Raising capital for their startup is the number one concern of founders. In fact only 0.05% of Startups receive VC funding, what happens to the 99.95% who don’t? With equity crowdfunding […]
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August 2, 2020
Getting To Product Market Fit Knowing When to Pivot
TorontoStarts and SongBird Marketing Communications brings you Getting To Product Market Fit Knowing When To Pivot with Managing Partner Trevor Shorte Do you have Product Market Fit? How do you know? When is it appropriate to stay the course and when is it time to pivot? Watch this interactive session recorded live.Find Past Videos here Startup […]
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July 23, 2020
Powerful Pitching with Will Greenblatt
TorontoStarts and OutLoud Speakers School present “Powerful Pitching” with Actor, Musician, and Pitch Coach Will GreenblattWill Greenblatt has been acting professionally since he was seven years old. After graduating from the National Theatre School of Canada in 2010, he took a hiatus from acting, moving to Spain to teach English, and then co-founding an ESL […]
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July 21, 2020
Equity Crowdfunding Explained with Alex Morsink
TorontoStarts and Equivesto present “Equity Crowdfunding Explained and can it work for my company” with Alex Morsink.Raising capital for their startup is the number one concern of founders. In fact only 0.05% of Startups receive VC funding, what happens to the 99.95% who don’t? With equity crowdfunding the rules have changed allowing startups to take […]
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June 25, 2020
Marketing In A Digital World Panel
TorontoStarts and Social Sherpa Present Marketing in a Digital World Panel withLaura Ranieri – CopyBard – Senior Copywriter and Communications ConsultantNyima Gyalmo – Social Sherpa – CEO and DIgital MarketerCraig Major – TorontoStarts – Growth Hacker and Startup MentorJoin the panel answering your questions and reviewing your social media accounts for tips and actionable advice […]
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June 19, 2020
Why Buyer Personas Matter with Mark Evans
TorontoStarts presents “Why Buyer Personas Matter” with Mark Evans.A look at how to create buyer personas and align it with the buyer’s journey. Get a better picture of your customers and how prospects interact with your brand through the different parts of the funnel: awareness, consideration, decision, advocacy.Why do Buyer Personas matter?How do we create […]
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June 18, 2020
How To Connect With Your Customers with Nyima Gyalmo
TorontoStarts and Social Sherpa Present Small Business Marketing Series Wednesday’s in June. in ‘How to Connect with Your Customers” Nyima Gyalmo reminds us that social and digital marketing is about engaging and connecting. Find out how to find and connect with your customers properly with digital marketing. Join usNyima is a passionate digital marketer and […]
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June 15, 2020
Why Scaling UP Can Kill Your Company with Marcus Dickinson
TorontoStarts and the How To Project present “Why Scaling up Can Kill Your Company” with Marcus Dickinson in Conversation with The Startup Coach, we are join a few minutes in by Will Greenblatt.Marcus has a dynamic energy, a genuine passion for people, and a relentless drive to see others succeed, He delivers knowledge in a unique and […]
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June 12, 2020
CIX 2020 Top 20 Early and CIX Top 10 Growth Awards – Calling all Canadian Startup
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June 11, 2020
Envision The Future: Strategic Business Planning with Nyima Gyalmo
TorontoStarts and Social Sherpa Present Small Business Marketing Series Wednesday’s in June.Envision The Future: Strategic PlanningThe world has changed and so should your marketing strategy. Nyima Gyalmo takes us through a strategic marketing approach where we take a look at possible futures and design a marketing strategy optimized to get you there. Nyima is a […]
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June 11, 2020
Story Telling For Entrepreneurs with Will Greenblatt
TorontoStarts and OutLoud Speakers School present “Story Telling For Entrepreneurs” with Actor, Musician, and Pitch Coach Will Greenblatt Will goes through several story telling formulas with examples and discussion with the Startup Coach.Will Greenblatt has been acting professionally since he was seven years old. After graduating from the National Theatre School of Canada in 2010, […]
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June 10, 2020
The Anatomy of a Facebook Ad with Andrea Smith
As part of the Free Startup Launch Online series TorontoStarts and Get Social present “The Anatomy of a Facebook Ad” with Andrea Smith. Andrea takes us through the parts of a Facebook ad and talks about what works and what doesn’t. After the presentation Andreas answers questions from the Startup Coach and the live audience. […]
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June 5, 2020
B2B Lead Generation Tactics with Shawn Finder
As part of the Free Startup Launch Online series TorontoStarts and AutoKlose Present “B2B Lead Generation” with Shawn Finder founder and CEO of AutoKlose Sales engagement & B2B data all in one!Shawn has used his sales strategies over the years to:• Bring ExchangeLeads from 0 to Breakeven in 5.5 months.• Launch Autoklose with 3018 prospects […]
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June 5, 2020
Debunking Digital Marketing with Nyima Gyalmo
TorontoStarts and Social Sherpa Present Small Business Marketing Series Wednesday’s in June.Debunking Digital Marketing for Small BusinessMarketing in the digital world has changed the way we create, communicate and deliver our products. It’s no longer a Business to business or Business to customer model but Customer to business model where customers actively look for products […]
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June 5, 2020
How To Support Your Valuation with Galleon CPA
As part of the Free Startup Launch Online series TorontoStarts and Galleon CPA present “How to Support Your Valuation”Startups and Scaleups looking for investment from angels and VC investors need to constantly defend their company’s valuation, what they think the company is worth. Do you know how to defend your valuation to get the right […]
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June 5, 2020
Say Yes To The Press with Emily O’Brien
As part of the Free Startup Launch Online series TorontoStarts presents”Say Yes To The Press a fearless guide to getting on the good side of the public“ with Emily O’Brien founder of Comeback Snacks.Emily has been featured in Vice, Toronto Star, CHCH, CBC, and more join us as she shows you how she went from […]
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June 5, 2020
Crowdfunding with Khierstyn Ross
As part of the Free Startup Launch Online series TorontoStarts presents ”Crowdfunding with Khierstyn “ with Khierstyn Ross the Crowdfunding Queen.Khierstyn is an expert in all things product launches — from Kickstarter, Indiegogo, to Shopify! Khierstyn loves empowering business owners with the essential product launch strategies that support explosive growth. She teaches people how to […]
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June 5, 2020
Moselle.io on The Startup List
Moselle simplifies trade financing for importing wholesale businesses. Slow, manual and outdated, Moselle is re-imagining trade financing by centralizing essentials such as foreign exchange, purchasing loans, and duties & tariffs all onto an easy-to-use digital platform. Moselle.io
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June 5, 2020
BagsAway Luggage Storage on The Startup List
BagsAway is your 21st century alternative to storage lockers! BagsAway connects you to reliable luggage storage locations (local shops, cafes, hotels, to name a few!) who will safely store your luggage for a few hours or days. Simply search the map for an address, a neighbourhood or attraction and you’ll find a storage space awaits […]
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June 5, 2020
Zensurance Brokers on The Startup List
Zensurance is leading the technology revolution in the insurance industry, and demystifying insurance for start-ups and small businesses. By using data and analytics to identify the most common risks, Zensurance is able to create curated insurance packages ideally suited for each industry. Small business owners no longer have to wade through endless forms and play […]
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June 5, 2020
Proximiteam on The Startup List
Proximiteam is a global provider of high-quality software development services for the creation of innovative systems and mobile applications. Our teams are composed of experienced technical specialists who provide the best technical and creative solutions to clients of every size.With over 300 skilled professionals. Proximiteam excels in providing technology solutions for businesses in every industry. […]
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June 5, 2020
Watfly on The Startup List
We make flying cars so that you don’t have to sit in traffic. Watfly
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